We think this audience member will come from a British background as this is a British made, low-budget film so it is not likely to spread globally so people in other countries may not see it.
The target audience we have aimed our film towards will still be in secondary school studying their GCSE's which could mean they are on no income, however they also may have part-time jobs to give them some income, which is still likely to be very low. One of the jobs they might have at this age is a waitress in a local restaurant which is why we have suggested this in our image of our target audience.
Psychographics
The personal characteristics of our target audience show what they are like, it is important to consider this as it suggests what types of young girls this film will appeal to and will want to go and see it, as not all 15 year old girls will enjoy going to see films like this due to personal preferences.
We thought that the target audience of our film would have quite an outgoing personality and would probably be quite popular, she would also care about her appearance and follow trends, however she would have positive attitudes towards school and ambitions to go to university. She would be very materialistic and care alot about making sure she is as up to date as everyone else is, however this is where she could relate to Madison in our film as Madison wants to be liked and therefore moves to the mean girls. This will make the film even more appealing for them. Teen angst films normally include mainstream, chart music which makes young girls want to watch it, we have tried to include music like this in our film that sounds like what is in the charts as we think this is what our target audience would want to hear.
As we have highlighted our target audience to have a part time job we think this film could be watched at the cinema as this is the sort of thing teens will spend their money on as they enjoy doing this. However our target audience will use social media sites such as twitter so we will make sure there are pages for our film on them so that a hype will be created in order for the target audience to want to watch this film. If they do not go to the cinema to see this film they are likely to use streaming and film sites such as netflix, so we would want to put our film on here for them to watch.
We thought that the target audience of our film would have quite an outgoing personality and would probably be quite popular, she would also care about her appearance and follow trends, however she would have positive attitudes towards school and ambitions to go to university. She would be very materialistic and care alot about making sure she is as up to date as everyone else is, however this is where she could relate to Madison in our film as Madison wants to be liked and therefore moves to the mean girls. This will make the film even more appealing for them. Teen angst films normally include mainstream, chart music which makes young girls want to watch it, we have tried to include music like this in our film that sounds like what is in the charts as we think this is what our target audience would want to hear.
As we have highlighted our target audience to have a part time job we think this film could be watched at the cinema as this is the sort of thing teens will spend their money on as they enjoy doing this. However our target audience will use social media sites such as twitter so we will make sure there are pages for our film on them so that a hype will be created in order for the target audience to want to watch this film. If they do not go to the cinema to see this film they are likely to use streaming and film sites such as netflix, so we would want to put our film on here for them to watch.
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